Sleevehead: More shopping apps: Rightcliq                                                          

More shopping apps: Rightcliq

    The marketing folks at Visa contacted me recently about their online shopping tool Rightcliq. I haven't had a chance to test drive the tool (which currently supports Firefox, Chrome and Internet Explorer) but it looks interesting. The tool allows a user to clip and aggregate different products from different online sources and manage them in a single repository.

Amazon has a similar tool called the Wish List browser add-on that sits in the toolbar of your browser and allows you to add any product from any website to your Amazon wish list. Consolidation equals convenience. Also Alan Flusser's BeSpeak iPhone app has a wardrobe management function to manage different combinations of men's clothing.

Rightcliq builds on these ideas by creating a more general and flexible version of the wish list called "wishspaces". The tool also adds a crowdsourcing aspect by allowing you to share your wishspace with friends via email or Facebook for their input into your buying decision.

[Original video no longer available]

I see two early adopter segments for this tool:

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